Online casino supplier Red Rake Gaming announced an agreement with Wind Creek Hospitality this week to supply online social casino games to Wind Creek’s social casino platforms located in the U.S. and beyond, the Red Rake company website announced.
Wind Creek is a division of the Alabama Poarch Band of Creek Indians which operates 10 gaming properties in Alabama, Florida, Pennsylvania and Nevada as well as Aruba and Curacao. Red Rake, based out of Spain, began as a creator of online casino games back in 2011 but expanded its reach in 2016 so it could offer its services to real money casino operators and platforms as a B2B provider.
Now, Red Rake’s deal with Wind Creek will bring them into the social casino space as a B2B provider for the first time while also allowing them an initial entry into the U.S. casino market.
"We are honored to work alongside Wind Creek in their social casino business,” Red Rake Malta managing director Nick Barr said in the press release. “This a significant step for us, because not only is this our first partner in the social casino industry as a B2B entity, but also because it is the foundation of what we expect to be another great regulated market for us in terms of real money.”
The partnership will initially be focused on Red Rake supplying Wind Creek with games and technology for Wind Creek’s social casino platforms. However, it appears from the press release that Red Rake also sees the opportunity as one that could turn into the company being further positioned to offer its casino games to real money casino operators in the U.S. market sometime in the future.
But for now, the company will focus its efforts on providing games for WindCreekCasino.com.
"Our social gaming site, WindCreekCasino.com, provides our customers an engaging and interactive experience that has proven to be an excellent retention tool for us over the years,” said Ron Nesbitt, Wind Creek’s VP of games operations. “We are delighted to enhance our offering with the addition of Red Rake Gaming content.”
Perhaps one of the reasons Red Rake has grown to successfully offer its games to other operators is because it has a history of being an online gaming operator itself. Per the company’s website, its growth toward becoming a B2B casino games provider was the natural progression of the company after it realized other companies might have interest in the games Red Rake was already creating.
Wind Creek certainly sees Red Rake as a company capable of adding quality casino games products to its robust library of existing online casino games.
“The games provided are very strong, with high-quality graphics, action-packed feature games, and immersive bonus rounds,” Nesbitt said. “Combined with our top-notch rewards program, Red Rake’s game offerings will help us ensure a fantastic player experience.”
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