Milwaukee Brewers Strike Deal For Potawatomi Casino Partnership

Milwaukee Brewers Strike Deal For Potawatomi Casino Partnership
By Jim Tomlin
Fact Checked by Pat McLoone

The Milwaukee Brewers of Major League Baseball have an official exclusive casino partner and it’s a neighborhood collaboration.

The Brewers have agreed to make the Potawatomi Hotel & Casino the exclusive casino partner of the team. The Potawatomi Hotel & Casino is about a mile and a half east of American Family Field, where the Brewers play.

As part of the deal, the Potawatomi will have its branding on a rightfield stadium entrance at the ballpark, extending a relationship with the Brewers that goes back more than two decades.

Potawatomi Will Offer Sports Betting

In February, the casino entered into an agreement with Gov. Tony Evers, permitting the Potawatomi to offer sports betting. The casino expects to be able to offer sports betting some time in 2022.

“We greatly appreciate the partnership with Potawatomi Hotel & Casino and their dedication to helping provide the best fan experience at American Family Field,” Brewers President of Business Operations Rick Schlesinger said in a media release. “Being both neighbors in the Menomonee River Valley and partners for over the past two decades, our mutual commitment has been a win-win.”

The Potawatomi casino won’t be the first in Wisconsin to offer retail wagering on sporting events but it will be the one that’s most convenient for the nearly 600,000 resident of Milwaukee.

The first tribal casino in Wisconsin to offer sports betting was the Oneida Nation casino in Green Bay, where the NFL’s Packers play.

The second Wisconsin tribe with sports betting will be the St. Croix Chippewa at Turtle Lake in the western part of the state. A physical sportsbook is under construction there.

Relationship Between Brewers, Casino

”Renewing our partnership with a championship-caliber team like the Milwaukee Brewers has been a top priority and will once again serve as a key component in our brand identity,” said Dominic Ortiz, the CEO and General Manager at Potawatomi Hotel & Casino. “Our respective organizations have been part of Milwaukee’s fabric for many years and poised to remain key drivers in our city’s entertainment and tourism landscape for decades to come.”

Wisconsin does not offer real money online casinos, nor does the state have commercial casinos. There is also no mobile sports betting, though neighboring states Iowa, Illinois and Michigan have launched successful online sports betting markets. Wagering in Wisconsin is only legal at one of 24 tribal casinos, according to the American Gaming Association.



Jim Tomlin has more than 30 years of experience in sports journalism as an editor and writer. He has covered pro and college sports from football, baseball, basketball, soccer, golf, motorsports and more for publications such as the Tampa Bay Times,, and FanRag Sports. He now lends his expertise to, among other duties.

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